Ateneo de Zamboanga University has expanded its Business Administration Program, which is housed under the School of Management and Accountancy (SMA). The program now offers two new majors: Financial Management and Marketing Management.
These new majors are designed to provide students with specialized training in key areas of the business world. The Financial Management major focuses on areas such as investment strategies, risk management, and corporate finance, preparing students for careers in the financial sector. The Marketing Management major delves into market analysis, consumer behavior, and strategic marketing, equipping students with the skills needed to thrive in the fast-paced world of marketing.
Faculty members within the School of Management and Accountancy are excited about the new additions, seeing them as a way to offer a more focused and personalized learning experience for students. This development marks an important step in the university’s ongoing efforts to prepare students to meet the challenges of the modern business world.